[ October 8–11, 2019    McCormick Place    Chicago, IL USA ]

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A prominent dairy processor approached me at the last PROCESS EXPO, a little disappointed that he could not find the dairy solutions he was looking for. His remark surprised me as I knew we had well over 60,000 square feet of solutions for dairy alone. I ultimately helped him find what he was looking for, […]

Business collaboration

About two years ago for this blog, I interviewed Darin Zehr, the general manager of Commercial Food Sanitation (an Intralox company) about the state of industry knowledge surrounding food safety and hygienic design. As a company that provides consulting services and training programs in sanitation, hygienic design, and environmental controls, Commercial Food Sanitation has the inside scoop on […]

At a recent conference, a colleague asked me why PROCESS EXPO wasn’t organized into pavilions? After all, with exhibitors from all different industry segments, wouldn’t it make sense to put bakery suppliers in one area, prepared foods suppliers in another, and so on and so forth? Wouldn’t that make it easier for attendees to find […]

Neuroscience of sales

The 2018 FPSA Sales Conference will feature two days of education and networking to help you accelerate sales growth and improve sales performance and results. We recently interviewed Jeff Bloomfield, who will give a presentation entitled “Sales Isn’t Rocket Science. It’s Neuroscience.” “Tell stories.” “Establish personal connections.” “Solve your customers’ problems.” You’ve heard these pieces of sales […]

Show management loves to talk about how PROCESS EXPO is horizontal but what does that mean to you the exhibitor specifically for next year’s show? Well, it’s pretty simple. As you know, PROCESS EXPO attendees come to the show looking for solutions in the segments that they operate. What you might not realize is that […]

Salesperson closing a deal

The 2018 FPSA Sales Conference will feature two days of education and networking to help you accelerate sales growth and improve sales performance and results. We recently interviewed Matt Heinz, who will give a presentation entitled “Content That Converts — A Proven, Profitable & Scalable Approach.” “You need content.” You’ve probably heard this sentence hundreds of times. […]

Winning sales

The 2018 FPSA Sales Conference will feature two days of education and networking to help you accelerate sales growth and improve sales performance and results. We recently interviewed Kelly Riggs, who will be conducting a half-day workshop entitled “Winning Business in the Modern Sales Environment.” Most salespeople are terrible at their job. That’s not a […]

Sales margin

The 2018 FPSA Sales Conference will feature two days of education and networking to help you accelerate sales growth and improve sales performance and results. We recently interviewed Mark Hunter, who will be conducting a half-day workshop entitled “Winning Business in the Modern Sales Environment.” “Margins, margins, margins!” This is a common lament in the food and […]

Cara Godack

This summer, we’re featuring interviews with members of the FPSA Young Professionals Group. This interview is with Cara Godack, the marketing manager at M&M Refrigeration, a company that designs, manufactures, builds, and services industrial refrigeration systems worldwide. How did you get into the food industry? CG: I’ve worked with M&M for about 2 years. At […]